Social media can have a big impact on a customer base. This can be negative or positive influence that can expand rapidly. When attempting to go anonymous while commenting about a customer, it often doesn’t go as planned. It’s one thing to do post about a friend. It’s different when it is a customer who can spread the word. The end results can be out of your control.
Read the full article here:
Is social media our friend or our foe. What do you think?